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Nov, 19, 2010 News Release Main Page
Genesis selected to design, develop and deliver a blended-learning Retail Lending program
Boston, November 19, 2010. Genesis has been selected to design, develop and deliver a blended-learning program on retail lending for a large multinational North American bank. The program will be delivered in two languages and will target an audience of 2,500 client contact officers across the bank's retail platform in over 15 countries.

The program will focus on credit skills and build on key credit processes. Its ultimate purpose will be to provide sales personnel with the basic credit skills to be applied throughout the sales process: from customer interviews through needs identification, loan application, loan documentation requirements, and credit decision. 

"We recognized that the client was looking for a truly blended solution that would offer a series of components that taken together would add up to a program that would enable their employees to better serve their retail clients and manage any risk," says Gerry Tompkins, Project Manager. "We have designed a solution that is comprised of several e-learning modules, some of which are based on real-life scenarios; a case-driven live training module; performance coaching and a train-the-trainer component. The program is scheduled to go live and be piloted in the second quarter of next year.

Given that the program will be rolled out in more than 15 countries and two languages, we recognize we will need to overcome logistical as well as customization challenges and we look forward to working with our client to tailor a program that will deliver maximum training results."

For the e-learning segment in both languages, Genesis is teaming up with Facilitador, LLC (www.facilitador.com), an established distance learning organization with a proven track record with leading financial institutions.

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